There was a time when manufacturers used to sell their
products without any focus on marketing efforts. However,as the competition among
the firms started to grow, it became imperative for them to use more of scientific
tools for almost all activities they carried out, whether manufacturing or for
that matter even selling their goods to customers so as to take bigger chunk of
the pie. Post liberalization,enormous increase in competition resulted in firms needing to recruit more management graduates who were supposed to be better
equipped, so as to make use of what they have already learn in a simulated
environment at any of the top PGDM Institutes,and hence,expected to be in a better
position to apply the concepts in real life situations.
In India,
over past couple of decades we have seen a massive surge in the number of
institutes offering courses in the field of management studies with maximum
focus on the post graduation part of it. The reason is that the recruiters are
looking for management graduates who would be having better understanding of
running a business organization and they believe that management graduates
would be suitable to help them on that front.
One might be wondering as to what sort of value
addition a management graduate, or for that matter, a PGDM student brings into
the organization. Matter of the fact is this that Post Graduate Diploma
in Management (PGDM) is a professional and practical management program
that aims at converting young minds into torch-bearers for tomorrow. Also, it attempts
to provide students with a whole new experience to improve upon their conceptual,
theoretical and practical skills needed to handle the wide array of business
aspects of an organization. Any good PGDM
Institute devises its program in such a way so as to improve upon the
leadership qualities as well as risk taking abilities of the students.
There are a lot of reasons as to why we may classify
a PGDM Program to be a stepping stone for a good and successful career for a
budding youth of today.
Most of the PGDM Colleges as a general practice make use
of role-plays, personal business presentations, simulations, games, workshops,
lecture-cum-discussions as tools of modern teaching and training.Equal emphasis
is laid on in-class and outside-class learning. Just to add to it, some of the Management Institutes in Noida (Delhi
NCR) like Asian Business School have programs like Educational Trips to Foreign
Business Colleges, specialized courses in Digital Marketing or Media Management,
thereby exposing the students to wide range of aspects that improves their
overall personality.
Students are provided opportunities to work with industry that
fills in the gap between academics in the form of books,and expectations from
industry in the form of what is expected from them while working forthe
organization in due course of time. Doing so provides a good exposure to
students that helps them in improving their skills and hence chances of their
growth improve while working in the corporate.

PGDM
Programs also acts like a Gateway to develop entrepreneurial
and business skills of the students. Most of the good PGDM Institutes put a lot
of emphasis on developing entrepreneurship by promoting the entrepreneurial
culture amongst the students and providing them with support they may require. At
the same time, we see many students becoming job givers instead of being job
seekers, thus helping them to open avenues for the society as well.
A well groomed PGDM graduate is expected to start
his career from a better position as compared to the one who may not have a professional
management degree. Surely, this improves the chances of his growth in due
course of time.
While pursuing PGDM
course, a student can improve his social networking as he gets to interact
with industry people during Summer Internships, Guest Lectures, Live projects,
or for that matter, some experts in particular fields like professors. A good
network can act like guiding beacon for the student at any point of time in
future.
Management
courses at Post Graduation level are offered by a number of
Institutes across the nation with Asian
Business School being one of the premier PGDM Colleges in Noida (Delhi NCR).
After completing the course from such an Institute, one can expect to work for
top brands across the globe in diverse fields like Marketing, Finance, Human
Resources or Operations and simultaneously, gain richexperience to grow at a
decent pace.
In a nutshell, Post Graduate Diploma in Management
is a complete business management program that more or less ensures all round development
of an individual, thereby preparing him/her to become a future
leader.Leadership, cross cultural awareness,critical thinking, communication, intellectual
creativity and knowledge about current technology are some of the skills that
are being developed or strengthened during PGDM course and it has been widely
accepted and recognized by the corporate. In fact, it has been proven by some
research firms as well that more than half of the graduates use post graduation
degree as a means of launch pad for zooming their career ahead.
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